Campaign

/

social content

GRASA COLLECTION

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7

)

/ About the project

Creative direction for the launch of Nathy Peluso’s latest GRASA merch.

Nathy launched a collection made to hit the beach with zero insecurities. Just like she does.

So we launched it in a raw, everyday summer setting, using classic seasonal cues to say one thing loud and clear: this summer is the perfect time to learn to love yourself, perra.

/ Credits

Client: Apparel

Production Team: Victoria Gee, David Peula, Noe Criado and other beautiful people from the Apparel team.

Production Team: Victoria Gee, David Peula, Noe Criado and other beautiful people from the Apparel team.

/ Year

2025

/ SOCIAL CAMPAIGN

/ SOCIAL CAMPAIGN

/ SOCIAL CAMPAIGN




/ JOURNEY




/ OOH





/ OOH







/ Journey






/ Journey




/ JOURNEY

/ Artists, graphic designers AND art directors who participated






/ Artists, graphic designers AND art directors who participated



/ Film

/ shortfilm




/ poster

/ SOCIAL CAMPAIGN

/ the knife

/ Case Study

/ Case Study

/ Case Study

/ Case Study

/ OOH & SOCIAL

/ CASE STUDY


/ Press






/ Press








/ Film

/ OOH





/ OOH





/ JOURNEY

/ SOCIAL Film

/ Film

OTHER

PROJECTS